The College of Education’s MSEd in Learning Design and Technology program was the first program to launch online in 2011. Wiley’s ability to coordinate activity and partner with Purdue’s Curriculum and Instruction department throughout the implementation process allowed the program to launch on time with nearly twice the projected enrollments. With Wiley’s expansive marketing and recruiting, Education faculty and staff were pleasantly surprised by the number, quality, and diversity of the students they were able to attract.
“The College of Education at Purdue wanted to increase enrollments through the online MSEd in Learning Design and Technology program, but we were not focused only on the numbers,” said Prof. Tim Newby, the original academic director of the program. “We are known for teaching high-caliber students, and Wiley Education Services targets and recruits students who can and will graduate from the program.”
Steady growth and demand for the program persists today. Prior to offering the program online, the ground-based program had fewer than 20 students. “We just had a record Fall 2017 start for this program of more than 90 students, with a total of nearly 300 enrollments in the program. Our continuing collaboration with Wiley gives us the tools to continue to grow our program,” said Newby.
Similarly, the MS in Communication program, a program that launched in 2014, now has over 400 students enrolled, with plans to expand, diversify, and enrich the program over the next few years to attempt to reach a goal of over 1,000 enrollments. The program is currently implementing Wiley’s recommendations on how to achieve that goal.
The Wiley and Purdue partnership remains grounded by flexibility and a high level of collaboration and cooperation. “We continuously evolve together to identify innovative ways to reach and serve our diverse and ever-growing student audiences,” said Eddy.