Survey of Graduate Students: Motivations, Behaviors, and Expectations

Survey of Graduate Students

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Key Issues Addressed

This report highlights three distinct graduate student personas and includes:

  • The motivations that trigger them to explore graduate-level education
  • Their typical traits and characteristics
  • Criteria and considerations they use to select a program
  • Factors that might cause them to not enroll in a specific program
  • Marketing messages that are likely to resonate with them

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Survey of Graduate Students

Fill out the following fields for a free download.

  • By submitting your information, you agree to the processing of your personal data as per Wiley's privacy policy.
  • This field is for validation purposes and should be left unchanged.

Download and read our research study, conducted to better understand the motivations, behaviors, attitudes, needs, and wants of individuals considering graduate studies.